Get Secure Before Your Are Branded ‘Non-Secure’

Get Secure Before Your Are Branded ‘Non-Secure’

I wanted to let you know that there are some major changes coming to Google regarding websites that do not encrypt and secure the connection between the user and the website. The Background Story There are two protocols for showing web pages – HTTP and HTTPS...
The Great Debate – DIY vs Pro

The Great Debate – DIY vs Pro

I had a very interesting conversation the other day with a good friend of ours here at Net Island. Gill is an IT professional and an accomplished business trainer. One of the services she offers to her clients is website training using, amongst other things,...
Facebook Makes The Land Of Santa Their New Home

Facebook Makes The Land Of Santa Their New Home

I love the fact that Facebook is about to build it’s first data centre outside of the United States in one of the most unlikely tech destinations in the world, but it all makes such beautiful sense. Up until 2009 Facebook leased space in data centres but then...
Content Strategy – Keeping Your Site Visitors  Engaged

Content Strategy – Keeping Your Site Visitors Engaged

Regardless of your niche or target market, there is absolutely no shortage of competition on the web. No matter how you look at it, you’re locked in a fierce battle for the attention of website visitors. And therein lies the challenge. Not only is there a staggering...
Why Neuromarketing Is Critical to eCommerce Conversions

Why Neuromarketing Is Critical to eCommerce Conversions

In today’s eCommerce landscape, high traffic can no longer simply be the promise of business success. Hence this post will indefatigably focus on the idea of conversions, not traffic generation. Because your traffic is not effective if it consists of people who don’t...